Question

How did the british market expand their goods.ecplain?

Answer 1

British made use of several techniques to establish control over the Indian market. The Manchester industrialists attached labels to their cloth bundles exported to India. The bundles mentioned the company name and the place of manufacture and sought to assure the buyer about the quality of the product. Also, images of Gods and famous personalities like nawabs and emperors were put on advertisements. Such representation was to attach a divine or royal approval to the said product. By the late 19th century, manufacturers also began to print calendars which were used by literate as well as illiterate people. Divine and royal imagery was used in these too in order to popularize the industrial goods.

Answer 2

The Indian and the British manufacturers tried to expand their markets by concentrating on exports and overseas markets, rather than focusing on the domestic front.

The Indian cotton textiles manufacturers did not compete with Manchester made goods as the Indian cotton fabric was coarser than those made in Manchester. They instead  exported their goods to China.

With the World War I, the British mills concentrated on producing goods for the war front. As a result, the Indian manufacturers found a huge domestic demand to fulfill

The Swadeshi Movement also helped in augmenting the sale of the Indian manufactured goods