How does agricultural marketing differ from non agricultural marketing?
Answers
Answer:
agricultural marketing is inferred to cover the services in volved in moving an agricultural product from farmer to consumer..
non agricultural marketing is inferred to cover the products from industries etc.
AGRICULTURE MARKETING:
Agricultural marketing covers the services involved in Gilmaan moving an agricultural product from the farm to the consumer. These services involve the planning, organizing, directing and handling of agricultural produce in such a way as to satisfy farmers, intermediaries and consumers. Numerous interconnected activities are involved in doing this, such as planning production, growing and harvesting, grading, packing and packaging, transport, storage, agro- and food processing, provision of market information, distribution, advertising and sale. Effectively, the term encompasses the entire range of supply chain operations for agricultural products, whether conducted through ad hoc sales or through a more integrated chain, such as one involving contract farming.