How does data management, big data analytics, and records management help business to go digital?
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The Big Data Value Chain is introduced to describe the information flow . Ecosystems allow companies to create new value that no company could achieve by itself (Adner 2006) .
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Data analysis is important in business to understand problems facing an organisation, and to explore data in meaningful ways. Data in itself is merely facts and figures. Data analysis organises, interprets, structures and presents the data into useful information that provides context for the data
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