how does kennedy use rhetoric to advance his purpose?
Answers
kennedy use rhetoric to advance his purpose in various ways. The word "all" is frequently repeated in his speech. This reflects the purpose of the Civil Rights movement.
It also helps to remove the Political fear around Kennedy's position. He said, "Will you lower those signs, please" and that is effectively a symbol, for the signs represent political motivation, that Kennedy asks that they be put away.
By use of rhetoric or persuasive speaking, Kennedy appealed to the American people, primarily to the black people not to take revenge and avoid violence against white people.
He requested them to extend compassion and cooperation and understanding and a mentality to live together.
In context to parallelism he says that he doesn't want division between black and white people, violence and hate but love and compassion.
Thus Kennedy contrasted the two by developing them with their consequences equally.