Question

How does the harley davidson brand create lifetime value to consumers?

Answer 1

Answer:

Harley Davidson has created their branded t-shirts and other merchandise is what helps to target customers. Passionate customers express the pleasure of owning a Harley branded clothing. Harley started by Compare business products and the division owns 63% of the motorcycle market. The owners trust in their brand and its ubiquity, which provide them with a sense of long-term awareness and comfort.Harley Davidson has made great machines and they are really cool and they have a Harley Owners Group (HOG) that anybody can join for gaining experience of community. This factors into the CLV of the individual motorcycle owner.