Question

How does the market help channel resources into goods where demand is increasing ?

Answer 1

Explanation:

A marketing channel is a set of practices necessary to transfer the ownership of goods from producer to consumer.

When developing distribution strategies, companies assess how marketing channels link producers to buyers, affect advertising and promotion, and influence pricing.

Alternative terms for marketing channel include ‘ distribution channel ‘ or ‘route-to- market ‘.

A marketing channel can be short, extending directly from the vendor to the consumer; or may include several interconnected (usually independent but mutually dependent) intermediaries such as wholesalers, distributors, agents, retailers.