Question

How family life cycle can affect consumers purchasing behaviour?

Answer 1

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↪⭐ Social factors include reference groups and group compliance so that behaviour is influenced by specific values, codes and culture and distinguishes groups from each other.

↪ ⭐ This interaction is a fundamental building block in influencing purchase behaviour within a family

Answer 2

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↪⭐ Social factors include reference groups and group compliance so that behaviour is influenced by specific values, codes and culture and distinguishes groups from each other.

↪ ⭐ This interaction is a fundamental building block in influencing purchase behaviour within a family.