How has television helped in rise of consumerism
Answers
Answer:
by advertisement people know about various products and thus they help in consumerism
Explanation:
television and consumerism. Television allows people to consume images that otherwise most people would not have access to in the course of a typical life.
However, while this might sound like a benefit – and the industries constantly remind consumers of this benefit – television is not simply about seeing new and different things. It is primarily about selling. Television programming evolved hand-in-hand with consumerism, first in its birthplace in America in the mid-20th century, but increasingly everywhere else in the world too. Television has spread the ethos of consumerism around the globe. It has also spread voyeurism, a more insidious form of consumerism, in the way it reveals what used to be private aspects of human life to public view. Television has normalized consumerism and voyeurism, and in turn these cultural preferences, encouraged by television, exert an influence over the medium, so that there is a relationship of reciprocity between television and society. The TV industries monitor this give-and-take by sophisticated marketing surveys to tailor programmes to what they perceive as the interests of their consumer-viewers.