Question

How is Muzzaffar sharief important from reference group point of view.

Answer 1

Answer:

Sherif's experiment showed that group norms are established through interaction of individuals, with a leveling-off of extreme opinions. The result is a consensus agreement that tends to be a compromise, even if it is wrong.

A reference group includes individuals or groups that influence our opinions, beliefs, attitudes and behaviors. They often serve as our role models and inspiration. ... Reference groups influence what types of products you will purchase and which brand of product you choose.

Have a great day ahead.