How is social advertising different from commercial advertising ? Name any four issues that are taken up by the government in the form of social advertising .
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Social advertising is the use of advertising to inform the public about a social issue or to influence their behavior.While social advertising campaigns are often successful in raising awareness, they are typically unsuccessful in producing long-term behavior change of the type that can be achieved through the use of social marketing. Social advertising may, however, form a part of a social marketing intervention.Social advertising makes people understand what the government does.
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