how marketing information system is helpful for decision making
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❧Hi my dear friend,
The design of the system will depend on what type of decision managers need to make. ... These are the programs that marketing decision makers use to collect, analyze, and manage data for the purpose of developing the information necessary for marketing decisions. 3. Database marketing.
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Answer: ROLE OF MARKETING INFORMATION SYSTEM IN DECISION MAKING. ... Marketing information system is the fundamental precondition for the successful realization of the research project, i.e. the means used by producers in order to collect information about the, needs of the consumers
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