How should a company such as Hilton decide on new policies?
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The benefits in the new Hilton policies will definitely offset the costs of the new Hilton policy. Here is why - the new policy encourages the passengers to book even at the last minute with the cheaper deals. This is an open policy deal which is more welcoming to its customers. Satisfied customers will definitely come back for more. Instead of booking it priorly, and facing a disappointment when the prices reduce, passengers will enjoy booking when the price drops, they can even book a room a day prior to their departure will be comfortable options to the customers.
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