Question

How was lateral thinking fruitful in the field of cricket?

Answer 1

Lateral Thinking is used in several fields. In cricket, KERRY PACKER introduced day/night matches, colorful balls and clothings.
This type of cricket was different from traditional cricket. It becomes so successful that the whole of cricket adopted it.
Australia experimented with two different captains for the Test and one day matches. Nowadays, the T20 matches have become very popular.