Identify and explain two reasons why TGH sell to a niche market.
Answers
Answer:
A niche market is the subset of the market on which a specific product is focused. ... It is also a small market segment. Not every product can be defined by its market niche. The niche market is highly specialized, and aiming to survive among the competition from numerous super companies.
Answer:
For b) 1. Niche Market
2. Mass market
For e) You can choose any of the two sides as the question says 'Do you think?' For either sides you need to give valid reasons particularly 3 reasons and explain them wisely. Like for example if you think TGH was right then you have to give reasons like for example this would lead to extra profits, spreading of risk means that if one market is not profitable than the other market could help in covering the costs(compensate), due to this a secure future of the business, expansion and growth, a better reputation or this can lead to popularity, customer loyalty etc all points may be interlinked but should be well explained.