Question

Identify the technique of sales promotion used by the company in the following cases:
(a) Purchase goods worth₹ 90,000 and get a holiday package of ₹10,000 free.
(b) A company offers 40% of extra glucose in a pack of 1 Kg.
(c) A mobile company offers a discount of ₹2,000 to clear off excess inventory.
(d) A company offers a pack of 1 Kg of tea with a purchase of 5 kgs of sugar
(e) On return of the wrapper, a customer gets ₹5 off on purchase of the same product.

Answer 1

The answer to this question is option d. The company offer a pack of 1 Kg of tea with the purchase of 5 kgs of sugar.

It is the technique of sales promotion used by the company.  It is because both of these products play a major role in almost every kitchen.

They are also connected with each other easily.  

Sugar is required for preparing tea, so this technique will surely attract many buyers towards the company.