Question

If the researcher wants to understand subconscious emotions of consumers regarding a product, which of the following would be better?

Quantitative research
Causal Research
Qualitative Research
Subconscious emotions cannot be captured or understood

Answer 1

The correct option is casual research.

Explanation:

• Casual research can be described as the type of research that shows a cause and a effect relationship between two concerned variables.
• Often, this type of research shows the results of any idea that is implied.
• From the above research, the product will be the cause and the subconscious behavior of the consumers will be the effect.
• Hence, the correct option is B) casual research.