Impact of social media marketing on rfelationship marketing and customer intentions
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Social media marketing has positive effects on your business. It offers an opportunity for the public to find you on social media. The biggest effect of social media marketing is that you can reach to your targeted audience, stay engaged with them and respond to their queries quickly.
The popularity of social media also improves Customer Relationship Management because it creates an environment that makes it easier for customers to interact with companies, and it encourages interactions that were previously neglected by customers.
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