Impact of tv advertising on the buying of women consumers
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Consumer is one who consumes the goods & services product. The aim of marketing is to meet and satisfy target customers needs & wants. ... As per the topic, the focus is on, Impact of television Advertising on women consumers buying behavior with special reference to FMCG products – Chandrapur City.
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Consumers buy lot of goods women consumers only see sale and discount and buy huge amount of goods they buy lots of cosmetics and other beauty products because of the people who come in advertisement they think that this hero/ heroine is using the products so I will be using this product from today so they think these things and sales and discounts attracts womens
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