importance of economics in media studies field
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Conclusions An understanding of media economics strengthens our understanding of the role and function of mass media in society. ... Media economics research faces many challenges as it attempts to analyze and evaluate the complex and changing world in which the mass media industries operate.
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Conclusions An understanding of media economics strengthens our understanding of the role and function of mass media in society. ... Media economics research faces many challenges as it attempts to analyze and evaluate the complex and changing world in which the mass media industries operate.
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