Question

importance of enviromental Scanning and how Airbnb founders did it​

Answer 1

Answer:

• The founders scanned the environment and identified a challenge that visitors were experiencing in the city and they used this as an opportunity to start the company by solving the challenge the visitors were facing at a fee and that is how Airbnb started.

Answer 2

Answer:

1) Identification of strength

2) Identification of weakness

3) Identification of opportunities

4) Identification of threat

5)Optimum use of resources

6) survival and growth

7) To plan long term business strategy

8) Environmental scanning ads decision making

Before initiating the business by recognising along with gathering information and recognising an opportunity in a market the Airbnb has founded this.