Importance / role of personal selling.
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Personal selling is an important marketing tool for small businesses, particularly those that sell complex or high-value products and services to other businesses, rather than consumers. Companies can undertake personal selling by hiring sales representatives who visit customers or by contacting customers by telephone....
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Importance / role of Personal selling
Personal selling is an important marketing tool for independent companies, especially those that sell perplexing or high-esteem items and administrations to different organizations, as opposed to purchasers. Organizations can embrace personal selling by enlisting salespeople who visit clients or by reaching clients by phone.
Organizations offering to buyers may think that its uneconomical to manage singular clients, except if they are offering up close and personal in a shopping center, showcasing high-esteem items, for example, vehicles or selling items that require exhibition, for example, cell phones or PCs.
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