importantance of study sociology for media students ?
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To convey your message efficiently you need to first understand how society works? How different communities functions? How and why people react and behave to certain things differently in society? Through Sociology, we get to know all these answers and build the better bond with people. Sociology and Communication decides to whom the message is meant for, what is the content that should be put out, through which medium the message should be delivered and what would be the feedback of the society or in other words Sociology attempts to answer “ who says what to whom through which channel and with what effects?”
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