Question

In a competitive market, a furniture company decides to use cheaper materials to decrease production costs and pass on the savings. This is an example of

Answer 1

n a competitive market, a furniture company decides to use cheaper materials to decrease production costs and pass on the savings. This is an example of lowering prices for customers.

Answer 2

This is an example of Marketing Management.

When Furniture Company decides to use cheaper materials to decrease production costs and pass on the savings In a competitive market then it would be under the marketing management.

It also improves product quality, reduce costs, respond to competition and expand more features.

Certain raw materials or methods of manufacturing are prohibited in certain areas.