Question

In a ___________reputational capital is lost.

A. Crisis

B. Merger

C. Acquisition

D. expansion​

Answer 1

B answer is right ......

Answer 2

In a crisis reputational capital is lost

• Reputation capital is the objective indicator in a society or market of the reputational value of an individual.  
• It is the proper amount of the valuation of all intangible corporate properties, such as trademarks, business processes, ethical reputation, protection, honesty, etc.
• It is a corporate asset that can be handled, acquired and exchanged for trust, legitimising a position of influence and social acceptance and offering a premium price for commodities.
• However, it can be displaced during crisis as it equally offers a greater willingness of shareholders to hold on to shares in times of distress or a greater willingness to invest in the stock of an enterprise.