In a ________________ the focus is on producing a good/service and persuasively selling it to the consumer to maximise seller’s revenue while in a _________________ the focus in on creating, communicating and delivering value to the consumer based on his assessed need
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How do you define value? can you measure it? What are your products and services actually worth to customers? Remarkably few suppliers in business markets are able to answer those questions. And yet the ability to pinpoint the value of a product or service for one’s customer has never been more important. Customers—especially those whose costs are driven by what they purchase—increasingly look to purchasing as a way to increase profits and therefore pressure suppliers to reduce prices. To persuade customers to focus on total costs rather than simplky on acquisition price, a supplier must have an accurate understanding of what its customers value, and would value.
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Answer:
plz support the upper answer
Explanation:
he is correct
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