In a ________________ the focus is on producing a good/service and persuasively selling it to the consumer to maximise seller’s revenue while in a _________________ the focus in on creating, communicating and delivering value to the consumer based on his assessed need.
Marketing oriented process, sales oriented process
Sales oriented process, marketing oriented process
Production oriented process, sales oriented process
Sales oriented process, production oriented process
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In a ________________ the focus is on producing a good/service and persuasively selling it to the consumer to maximise seller’s revenue while in a _________________ the focus in on creating, communicating and delivering value to the consumer based on his assessed need.
Answer : Option C
Production oriented process , Sales oriented process .
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