"In an organization, the objective of marketing department is to increase sales by 10% by offering discounts. However, the finance department is reluctant to offer discount s it means loss of revenue." One of the importance of coordination help to resolve this conflict. Identify it. *
Growth in size
Functional Differentiation
Specialisation
Delliberate function
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Explanation:
Among the various options given in question statement, the correct option is the second one.
The given example relates to functional differentiation where one department has an opinion being opposed by another. Such kind of conflicts can be resolved by coordination and discussion between the relevant groups and then coming to a unanimous decision where every department agrees
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The element is of functional differentiation
- To guarantee that interdependent departments like as finance, production, marketing, and others operate in unison is referred to as functional differentiation.
- Different departments in the organization have their own set of goals, policies, and so on. This frequently results in contradictory circumstances.
- The goal of coordination is to bring together the efforts and operations of several departments. Thus, in the given case, the organisation must identify the input of every department and then effectively take a decision.
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