Question

In general marketing terms, a _______________ is defined as a bundle of benefits and ____________ is a form of need affected by cultural and environmental factors of the consumers.

Answer 1

Answer:

In general marketing terms, a product is defined as a bundle of benefits and a consumer buying behavior is a form of need affected by cultural and environmental factors of the customers.

Explanation:

Actually  marketing about a product is associated with a number of factors that work at the same time. These products should be beneficial for sellers in terms of profits, as well to those serve utility to those who procure them.

Again, the buying behavior and consumer buying behavior is solely on the hands of customers and they decide which product to buy and what not to buy.

They are influenced by several cultural and environmental factors, depending upon the place they leave or the culture they belong to, or how that product might influence the environment.

They judge these factors while buying products that leave a positive impact on them and on others.