In product markets __________ have become a major source of differentiation
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Answer:
Differences in availability
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In the product markets, availability of the products have become major source of differentiation.
Explanation:
Product differentiation is the point where the company's products are distinguished from other in one way or another way. It may horizontal and vertical product differentiation.
1. Availability of the product; If the product is available people will purchase. It must be placed at right place and at the right time.
2. Product placement; Product should be place in a way that it attracts the eyes of the customers and they urge to buy the products.
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