In the light of the global pandemic the firms cannot maximize common
shareholder profits unless they take care of the planet and the people.
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Is this a mid-semester question of an institute?
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Firms must take care of both planet and people to ensure best of growth.
- Companies had to make tough decisions since the start of Covid-19. Ordinarily, selecting an amount based on shareholder expectations and earnings for the year was simple following past practice.
- With Covid-19 decimating the economy and creating confusion about the depth of the crisis, the decision became a dynamic matter of assessing and juggling several factors.
- Today's ideal company is one that solely focuses on shareholder capital to the exclusion of personal commitments and even obligations to family and society.
- The company must give way to a more complex governance model that prioritizes the company's health and resilience.
- The pandemic has shown society relies on well-functioning businesses to meet its most vital needs for food, shelter, and connectivity and that businesses are not primarily focused on maximizing shareholder returns.
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