Question

In the optimum design desirable properties should be​

Answer 1

Answer:

design has 3 levels of Value

1. Hygienic or CORE value. Safety is one such value. noone will buy and Unsafe Helicopter even for 200 dollars.

2. Rational objective: how much a Customer is willing to afford the Object for. These values are Create Consumer surplus.

3. Emotional or pride value : customer is Willing to go 100 times the Cost. such value is created becuase of UNiQUENESS