Question

Includes Includes advertising public relations sales promotion and personal selling advertising public relations sales promotion and personal selling

Answer 1

Advertising - Any paid form of nonpersonal presentation and promotion of ideas, goods, or services by an identified sponsor.

Personal selling - Personal presentation by the firm’s sales force for the purpose of making sales and building customer relationships.

Sales promotion - Short-term incentives to encourage the purchase or sale of a product or service.

Public relations - Building good relationships with the company’s various publics by obtaining favorable publicity, building up a good "corporate image", and handling or heading off unfavorable rumors, stories, and events.

Direct marketing - Direct communications with carefully targeted individual consumers to obtain an immediate response and cultivate lasting customer relationships.

Answer 2

Promotional mix includes the advertising, public relations, sales promotion and personal selling.

Explanation:

• In marketing, the promotional mix is usually done by the marketers to promote their sales and increase their profits which is the goal of the company. The promotional mix is a subpart of the marketing mix.  

• The promotional mix includes advertising, which is paid promotion of ideas and includes examples like the radio, TV ads, billboards, and direct mail.  

• Personal selling is a process of motivating one or more prospects to purchase a good or service. It includes oral or a face to face communication.

• The sales promotion is a media and nin media nonmarketing method of stimulating the market demands. For example the trade shows, exhibitions, and fairs.  

• Public relations or PR are events that are carried out by the third party in an indirect way. Such as press releases and radio presentations etc.

• Direct marketing is a form of advertising that allows the business and nonprofits to direct communication with the clients such as mobile email and messages.

Learn more about the includes advertising, public relations, sales promotion and personal selling.

• brainly.in/question/6990522 answered by vermamohitgupta.