Question

Intermediary that sells to retailers referred to as

Answer 1

Marketing Channel

individuals and firms involved in the process of making a product or service availible for use or consumption by consumers or industrial users

Middlemen

any intermediary between manufacturer and end-user markets

agent or broker

any intermediary with legal authority to act on behalf of the manufacturer

wholesaler

an intermediary who sells to other intermediaries, usually to retailers, term usually applies to consumer markets

retailer

an intermediary who sells to consumers

distributor

an imprecise term, usually used to describe intermediaries who perform a variety of distribution functions, including selling, maintaining inventories, extending credit, and so on.

dealer

a more imprecise term than distributor, that can mean the same as distributor, retialer and wholesaler and so forth.

transactional function

Buying, selling and risk taking

logistical function

assorting, storing, sorting, transporting

facilitating function

financing, grading, marketing information and research

four utilities

time, place, form possession

PLEASE FOLLOW ME GUYS