Business Studies, asked by Jaidev2005, 7 months ago

INVENTION OF BUBBLE WRAP

Bubble wrap is a flexible transparent plastic material used for packing fragile items. It was invented by two

engineers Al Fielding and Swiss inventor Marc Chavannes in Hawthorne, N.J. in 1957. However, both of them

were not trying to make a product to be used as packaging material. In fact, they were trying to create textured

wallpaper. They started out by sealing two shower curtains together in such a way that it would capture air

bubbles which would make the textured appearance for their wallpaper. But this wallpaper idea didn’t sell too

well.


Not to be deterred, they then set about finding another use for their product. The alternate use they came up

with was to use it as greenhouse insulation. While bubble wrap by itself does create somewhat of an insulating

effect, this idea didn’t become popular either.

It was three years after the initial creation of Bubble Wrap that Frederick W. Bowers, a marketer at Sealed Air,

which makes Bubble Wrap, finally came up with the perfect use for their product. On October the 5, 1959, IBM

announced their new 1401 variable word length computer. Bowers got the idea that Bubble Wrap could be

used as a good packaging material to protect the computer while it was being shipped. He then pitched the

idea to IBM and demonstrated Bubble Wrap’s protective abilities. His demonstration went over well and IBM

began purchasing Bubble Wrap to protect their 1401 and other fragile products they sold and shipped.

One of the downsides to Bubble Wrap has always been the space it takes up during shipping and storage, for

customers who are just buying the Bubble Wrap. In order to get around this problem, one of the dreams of the

original inventors was that they’d someday be able to create a Bubble Wrap that customers could self-inflate,

as needed.


While originally being used primarily for packaging for electronics equipment, today the vast majority of Bubble

Wrap made is used for food packaging. Because bubble wrap makes a satisfying popping sound when

compressed and ruptured, it is often used as a source of amusement.​

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Answer:

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