........ is a person who decides to start the buying process.
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A customer is a person who decides to start the buying process.
Explanation:
- A product is a form of utility specially made according to the demand of customers.
- Entrepreneurs research the business environment and make plans according to it.
- They plan and makes product or goods or services according to the need and wants of customers.
- According to the marketing concept, the products in the market will be made according to the needs and wants to customers to gain customer satisfaction.
- It results in an increase in customer satisfaction, business sales, and Loyalty of customers towards the business.
- Nowadays, selling concepts is null & void, and extensive promotional techniques are no longer can help to survive the business
- Selling the product by hook or crook is not valid. The customer is regarded as the king of the market.
Thus, A customer is a person who decides to start the buying process.
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