Is it necessary to take cultural aspects into consideration ? Explain.
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It is essential that companies take into account the lifestyles and culture of countries to which they are considering exporting. This information can be used to determine whether a product or service would be considered essential, useful, a luxury or even undesirable in a target country. Some products and services might even be found culturally unacceptable.
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Explanation:
The number of languages spoken in a country usually gives a very clear indication of the level of diversity in culture and attitudes. However, even countries where only one language is spoken can have regions of wide cultural diversity.
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