It refers to a person or organization that uses a commodity or service
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Answer:
Consumers are people or organizations that purchase products or services. The term also refers to hiring goods and services. They are humans or other economic entities that use a good or service. Furthermore, they do not sell on that item that they bought.
They are the end users in the distribution chain of goods and services. In fact, sometimes the consumer might not be the buyer.
For example, young children are the end users of toys, but their parents buy them. Therefore, in the market for toys, the buyer and consumer are often different people.
Marketing professionals spend their lives studying people who consume. What drives them to buy something? Why did they chose their company’s or a rival’s product. We call the study of the process of buying and then discarding goods consumer behavior.
Consumer goods are goods that we buy for our own consumption. We do not buy them to make other goods that we sell