Question

just go on number 1

Question:
1. Why do you keep on buying the same kind of consumer good over and over? Please explain and relate it with your personal understanding of what marketing is.
2. What is marketing myopia? Why is it bad?

Answer 1

Answer:

once we buy the good and use that we can understand the quality of the good so if we like the quality we used to prefer the same good over and over

Answer 2

Answer:

Once we buy the goods and if we like it, and if it is affordable we buy it again and again