Keeping Color consistent helps the audiences to know that these two pieces of information are related
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Yes by keeping colour consistency, it helps the audience to know that these two pieces of information are related. The reason is given below.
Explanation:
Many marketers use this technique to attract audience or traffic in online crowd by matching two similar colours to show the relation between two pieces of information. All these things happen subliminally inside our mind.
Basically, colour combination like red yellow, dark blue and dark green, white and grey etc. are used to show the similarity between the information.
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