Question

Keeping in view the recent trends of sales regression, Sona Limited has decided to offer a flat 15%

discount on all its products. Identify the related function of marketing being described in the given

line​

Answer 1

The related function of marketing which Sona used is promotion,

Explanation:

• In the field of business, the main idea behind promotion is usually to sell that products which  are not being sold at a whole price.

• When enough sale is not being done, then a business might out its products on promotion. In this way, although the desired products will not be sold at the desired price, yet still they will have the chances of being sold with some less profit.

• The promotion will help attract the eyes of customers.