Letter to editor on yopic of the role of advertisement
Answers
145 – G
Green
Avenue
Civil City
City
June 19,
2018
The Editor
The HT
Model Town
Office
City
Sir:
I am
writing this letter to express my deep concern over the problem of negative
effects of advertisements on children. Companies spend millions of dollars on
advertisements only because they are the most effective tool to promote sales
and earn huge profits.
The
products and services shown in the advertisements are presented in such an
appealing way that the people watching them feel tempted to buy them. The
target of these advertisements are children and adolescents. They are too young
to think logically the pros and cons of the products advertised. These
advertisements are made to attract them.
Most of the
advertisements related to food items such as chocolate, biscuits, burgers,
chips, soft-drinks in truth are harmful for children’s health. They are lured
by these advertisements and ask their parents to buy them and consume them. Prolonged
consumption of these products harms their health.
Through the
columns of your esteemed daily I appeal to the parents and concerned
authorities to look into these harms. I appeal to the authorities, especially
the Food Regulatory Department to have the claims made in the advertisements
about the products verified. Strict action must be taken against those
companies whose products are found to be misleading.
Thanking you.
Yours truly,
Piyush