litreature review of mahindra tractors
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i dont know bro sorry for that but i tried
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Brand awareness is the important view in the
marketing activities. It helps in attracting the
customers. Brand awareness results in Brand image
improvement. The organization has to focus on
improving its brand awareness activities. The
marketers has to be aware of consumer needs and
wants and their perception towards the product. As per
the university norms the management student has to
conduct a project report. I have prepared this project
report with title ‘a study on brand awareness of
Mahindra tractors with reference to Sindol motors in
Bidar’. The project period is of six weeks. The project
deals with M & M tractors.
II. OBJECTIVES OF THE STUDY
To know brand awareness about Mahindra tractor
in Bidar
To know which series of Mahindra tractor attracts
the customer.
To understand the main sources which helps in
creating brand awareness.
To know the factors which build the brand image.
To know the customer brand preferences.
To know the customer’s familiarity with the
Mahindra tractors.
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