Question

Many birds and animals are vividly colourful. How do you think colour helps them?​

Answer 1

This colour helps them in following ways:-

1. Variations
2. light colours help to reflect more heat thus make them cool

Hope it helps

Answer 2

Answer:

Color change helps individuals in becoming more or less visible and is important in agonistic displays and in camouflage. Some animals, including many butterflies and birds, have microscopic structures in scales, bristles or feathers which give them brilliant iridescent colors.