Mr.Ramakant wants to buy a new sofa set for his house, but he did not have enough space to keep it. He
planned to sell the old sofa through OLX, so that he could get some surplus money and space for new sofa set.
He got very good response and out of many buyers heat chose the buyer who gave him the best price,
Identify and explain the type of e-commerce referred to the above case and state its features.
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- C2C Commerce Here, the business originates from the consumer and the utimate destination is also consumer.
- This type of commerce is best suited for dealing in goods for which there is no established market, e.g, selling used books over the internet
- Another important C2C area of application is the formation of consumer's forum and pressure groups (e.g., Yahoo groups). An aggrieved customer can share his experience with a product/service/vendor and warn others by just writing a message.
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