Question

Myntra and Snapdeal, India’s two leading e-commerce market places are

engaged in a fierce price war. Myntra continues to offer aggressive

discounts on popular models such as the Apple iPhones, Samsung

smartphones and television sets even after its own sale got over in order

to match the offers in Snapdeal’s sale and intends to continue doing this

till Snapdeal’s sale ends, according to a senior executive with the

company.

With Reference to the above:

a. Name the type of non-traditional marketing Myntra and Snapdeal are

engaged in ? Explain briefly the non-traditional marketing adopted by

Myntra and Snapdeal.

b. What kind of pricing strategy are both Myntra and Snapdeal

following ? Explain briefly the pricing strategy adopted by Myntra

and Snapdeal.

c. Explain the introduction Stage of Product life cycle.​

Answer 1

Answer:

sorry I do not know there answer

Explanation:

sorry I do not know there answer