Computer Science, asked by sunnykumarofgrollno, 7 months ago

name and define any two elements of visual communication

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Answered by riya3116
1
Answer:

The characteristics of visual communication are defined by five types of visual communication: objects, models, graphs, maps and photographs. All these elements determine the look and feel of the presentation and make it all the more desirable for the audience.

Or

1. Color – A Significant Visual Communication Component

Colors play a significant role in visual communication. Being the most essential elements of visual communication, the primary function of colors is to decorate, emphasize or categorize a design. Colors have a deep connection with human emotions and experiences, they create an optical effect on us, to put simply, they communicate optically and emotionally. Amongst all visual communication components, colors have a central aspect as they create depth in the portrait thereby constituting a depth in the hierarchy as well. Needless to say, the right use of colors enhances the effect of form in the representation. Designers need to understand that conceiving a visual material requires an in-depth understanding of the fact that relationships between colors cause an optical effect, warm colors advance and cool colors recede. Using two different models – additive colors and subtractive colors a graphic designer can create a treat for the eye.



2. Shape – An Essential Component To Create Logos

In visual communication, shapes are among those fundamental components besides colors that have a huge magnitude for grabbing the attention of the audience to the piece. These elements also have the prowess to create an emotional effect on the audience. It’s imperative to understand that shapes exist in two main categories – organic or biomorphic forms (that are random and flowing in character and are mostly used to depict natural materials) and geometric or rectilinear shapes (that constitute man-made or mathematical designs and are ideal for drawing industrial patterns). Besides these two there are abstract shapes and this type finds maximum importance in the field of graphic designing.

The function of a shape is to create an effect on a symbol and to build an outstanding impression on the audience, they influence an audience’s thought process and help him/her to take effective decisions. A typical shape can enhance the mood and message of a design. Shapes come in assorted forms, color, size and each conveys a different type of feeling or emotion. In graphic designing shapes are mostly used to organize, connect or separate elements and content. They may also symbolize or represent a concept, provide depth or texture. Designers can metamorphose any design through different shapes available.



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