Question

name the basic approaches to consumer behaviour

Answer 1

The basic approaches of consumer behaviour include cognitive approach, behaviourist approach and psychodynamic approach.

Answer 2

Consumer behaviour includes all the emotional, mental and behavioral responses of the buyers.

It includes the basic approaches which are namely cognitive approach, behavioursit approach and psychodynamic approach.

Consumer behaviour is generally the study of groups which is concerned with purchased including the use and disposal of goods and services.