Name the factor on which the selling and buying depend.
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Answer:
- The consumers consider various things like the characteristics of the product, price charged, availability of the product at the required location and much more.
- The personal factors include age, occupation, lifestyle, social and economic status and the gender of the consumer
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These internal factors affecting sales of a product include:
1) Company's product. ...
2) Marketing strategy of the company. ...
3) Marketing Personnel of the company. ...
4) Technology and Automation. ...
5) Presence in multiple formats especially in E-commerce. ...
6) Ability to tap 'Digital Footprints' customers. ...
7) Availability of finances
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