Name the fashion e-commerce platform, which has roped Virat Kohli and Anushka Sharma as its first official brand ambassadors
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Myntra has appointed Virat Kohli and Anushka Sharma as its first ever official brand ambassadors. Myntra has launched an integrated campaign called ‘Go Myntra-la-la’ to promote the brand. According to the 2018 Duff & Phelps celebrity brand valuation report, ‘Virushka’ are the biggest ‘power couple’ in terms of brand promotions after Deepika Padukone and Ranveer Singh.
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