Question

Name the process of collection of information & analysis of

same to identify the needs of consumers.​

Answer 1

Answer:

• The 5 stages which a consumer often goes through when they are considering a purchase: problem or need recognition, information search, evaluation of alternatives, purchase, and post-purchase behavior.
• The 5 stages which a consumer often goes through when they are considering a purchase: problem or need recognition, information search, evaluation of alternatives, purchase, and post-purchase behavior.Need or problem recognition is oftentimes recognized as the first and most crucial step in the process because if a consumer does not perceive a problem or need, he generally will not move forward with considering a product purchase.
• The 5 stages which a consumer often goes through when they are considering a purchase: problem or need recognition, information search, evaluation of alternatives, purchase, and post-purchase behavior.Need or problem recognition is oftentimes recognized as the first and most crucial step in the process because if a consumer does not perceive a problem or need, he generally will not move forward with considering a product purchase.A need can be triggered by internal or external stimuli.
• Internal stimuli refers to a personal perception experienced by the consumer, such as hunger or thirst.

Answer 2

Explanation:

Identifying customer needs is mission-critical for businesses looking to create a product that truly speaks to their customers’ problems. Not to mention, the easiest way to position your brand smartly in the market is to unite your internal teams behind the specific needs of your customers.

What are customer needs?

Customer needs are the named and unnamed needs your customer has when they come in contact with your business, your competitors, or when they search for the solutions you provide.

To identify the needs of your customers, solicit feedback from your customers at every step of your process. You can identify customer needs in a number of ways, for example, by conducting focus groups, listening to your customers or social media, or doing keyword research.

However, identifying the needs of your customers is easier said than done. In our experience, there are a couple easy ways to gain insight into what your customers need from you.

Methods to Identify Customer Needs:

1) Focus Groups

2) Social Listening

3) Keyword Research